Product Marketing Associate

About VIS Networks

VIS Networks is a technology-driven company dedicated to transforming customer experiences through innovative communication solutions. Our flagship product, RADIUS – an Omnichannel Interaction System – enables businesses to manage customer engagement across voice, chat, email, social, and more from a unified platform.

Role Overview

As a Product Marketing Associate, you’ll work at the intersection of product, marketing, and customer success. You’ll help craft compelling messaging, support go-to-market plans, build customer education content, gather insights, and coordinate advocacy initiatives.
This is a great opportunity for someone early in their marketing career who loves storytelling, research, and bringing products to life in the SaaS space.

Key Responsibilities

Product Positioning & Messaging

Assist in developing clear, compelling messaging and value propositions for new and existing product features.
Draft customer-facing copy for website pages, landing pages, blogs, emails, and other marketing assets.

Customer Education & Adoption

Collaborate with Product and Customer Success teams to create onboarding materials, how-to guides, product walkthroughs, and webinars that help customers get the most value from RADIUS.

Customer Insights & Research

Help gather and analyze customer feedback through surveys, reviews, and interviews.
Use insights to refine messaging and share findings with internal teams to influence product improvements.

Customer Advocacy & Success Stories

Support the development of customer testimonials, case studies, and reviews that showcase product value.
Assist with coordinating customer events, roundtables, or webinars that highlight customer success.

Go-to-Market Support

Help plan and execute feature launches and product campaigns across multiple channels.
Support Sales and Customer Success teams with enablement content such as pitch decks, battle cards, FAQs, and product one-pagers.

Performance & Collaboration

Track and report on the performance of product marketing activities (e.g., engagement, adoption metrics).
Work cross-functionally with Product, Sales, Customer Success, Content, and Design teams to ensure alignment.

Requirements

1–2 years of experience in product marketing, content marketing, or a related B2B marketing role (internships included).
Strong written and verbal communication skills with the ability to turn complex ideas into clear messaging.
Basic understanding of SaaS or enterprise software is a plus.
Comfort with conducting research and using customer insights to inform marketing activities.
Collaborative, self-motivated, and eager to learn.
Familiarity with tools like CRM systems, email marketing, or CMS platforms is a plus.

Preferred Qualifications

MBA or Master’s degree in Marketing, Business, or a related field is a plus.
Experience creating customer education content such as videos, how-to guides, or webinars.
Awareness of competitive analysis and market research basics.

Why Join Us?

Be part of an innovative team shaping the future of customer experience.
Work with a cutting-edge SaaS product trusted by global brands.
Gain broad exposure to product, marketing, sales, and customer success.
Develop versatile skills in positioning, messaging, research, and go-to-market execution.
Grow your career in a collaborative, supportive, and growth-driven environment.